Being a Redhead. New Look by Salon De Choix.


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It is estimated that only about 1-2 percent of the world's population have natural red hair. Famous celebrities whom has this fiery color as their head crown include Nicole Kidman, Lindsay Lohan, Rose Leslie (who plays Ygritte in Game of Thrones), and Rhonda Fleming. For the rest who do not have natural red hair, well just dye it - Take the likes of Emma Stone, Scarlett Johansson and Yours Truly. Yes, I had my hair colored to a red shade during my last visit to Salon De Choix.


Shot of my hair before the transformation began
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Burgundy red
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During the brief pre-color consultation with my stylist, Chester... I shared with him that I would like to try something out of the usual brown tones. He suggested doing a dark red base color. He explained that the end result would be of varying shades of red due to my previous brown base, highlights and the bleaching job I did. In addition, my ends may be redder than the rest of my hair as that area was previously bleached. I did not know the level of redness but opted to give this color a go. Afterall, I have previously done red shades during [MAY 2013] and [AUG 2013]. Yes, it has been almost four years, so why not just give it a try again? :)


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Apart from dyeing my hair, I also had hair treatment done, and a hair trim to tidy up my tresses. Once the hair blow+styling was done, I looked into the mirror and felt that the hair was not red enough. I was not expecting something like Jessica Rabbit's flaming red hair color, but felt it could be redder? Chester, as experienced as he has always been, told me to wash a few more times and my hair would glow to my desired red shade. 


Actually, thinking back... This looked good too.
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I loved how my previous hair color jobs gave my final hair color the different color tones.
Despite that I simply did a one-color hair job during this visit! :p
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True enough, my hair became a brighter shade of red after a week (as per the photo above) The ends were of a gorgeous red berry (mainly due to my previous bleaching). Initially, I was startled  as I did not expect that the color would be so bright (LOL!), but after awhile, I grew to love the fact that it gave that glow to my face, and that contrast against my skin color! In addition, it was not the usual red but this berry color.


Should I consider myself a a redhead then? Maybe not, maybe a berryhead. :p For those who are worried about dyeing this shade and that it may turn out to be as bright as mine... It probably will not be as red as my hair ends as my ends were bleached. The other part of my (never-been-bleached) hair was of a lovely berry red shade (as what you can see in the next photo below).


I wore the red shade with much confidence and love!
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It got redder after the first few washes, but I would not deny that I was worried it might be too red and not suitable for work. But after a month plus or so (just as I had gotten used to this brilliant shade), I noticed that the red tone was reduced. And my hair color seemed to have blended into a lovely fusion of light strawberry, brown, blonde tones. THAT WAS IT --- The color that was oh-so-perfect!

Just perfect
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Eventually, the red finally faded off after close to two months, returning my hair to its brown tone (see photo below). But I would never forget the brief affair that I had with my red hair. Although it was nothing close to the array of unicorn colors that we see on many girls' hair these days, but it was a memorable union between my favorite color (red) and my never-ending attempts of beautifying my tresses to bring out my distinctive look and style. Hence, much thanks to Salon De Choix and Chester for the usual amazing work done on my hair, having me to look good, and to have awesome hair for photos and when I have to attend events. <3 br="">


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From now until 30 April, get a rebonding/digital perm + treatment (Kérastase, Shu Uemura and Moroccan Oil brands!) session at Salon De Choix at SGD350 for ALL HAIR LENGTH. Start off Q217 with a gorgeous and refreshed look! Remember to quote my name when you make an appointment!



If you are interested to make an appointment at Salon De Choix,

mention my name 'Feliza'  when you call to the salon

and get 15% discount off your total bill~

(Not applicable for promotions)


CALL TO BOOK AN APPT: +65 6836 2959!

My stylist's name is Chester!


For more information about Salon De Choix, 
check out their FACEBOOK

Salon De Choix is located at: 
3 Killiney Road #01-06 
Winsland House 1
Singapore 239519



NOTE: This post was written with much delay on purpose, as I wanted to only write it when the red shade finally fades off, to see how long it can actually last (before I color again). And yes, I will be dropping by for my next color session at Salon De Choix. Gonna give my hair a new color!;)


DBS Launches Sparks Episode 6 – Inspired by True Stories


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Launched last year, Sparks is a mini-series by DBS that shares ‘inspired by true stories’ narration of the work and personal lives of a group of young bankers and how they solve unusual client challenges and going the extra miles for customers. The insightful stories shows that banking is not about numbers and dollar signs, but of passion and determination. Since their launch of this form of digitally-oriented content marketing, there has been more than 42 million views and over 1.7 million digital engagements across the region for this mini-series.


Spark’s latest edition, Episode 6, will be launched on 17 March 2017, and you can watch it along with the other earlier episodes, via this [LINK]. I had the opportunity to attend the exclusive screening of it during the DBS event which I attended last week.


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Episode 6 shares the story of a social enterprise which utilised technology and innovation to bring world-class learning to children in a traditional village. In one scene, one of the female bankers could not agree with the traditional thinking of the village head that females need not receive education as they should be tending to their homes, and never gave up in getting the village head to change his mind about it. I felt the conclusion was really heartwarming. And it was after watching Episode 6, which served as a reminder to me on the importance of education for females, for it can change the course of their lives and eventually the society. Sadly, this is denied in some parts of the world even at this age.





Digital innovation has been the driving force behind what DBS does – To make banking simpler, quicker and more effortless for their clients. Other than the exclusive screening, there was also a panel discussion on Digital Disruption For Impact – Digital SMEs of the Future. It was enlightening to hear the experiences and views of the speakers, especially since the Budget announcement placed strong emphasis on how digitalising of business is crucial for their growth.

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The speakers are entrepreneurs with their own businesses, driving towards to aim of achieving profitability while creating social impact. Yes, their form of businesses are what we called – Social Enterprises. It was insightful to hear their experiences and challenges faced during their course of journey, and certainly inspiring.


The speakers were:

(1) Neil D’Souza – Founder of Zaya Learning Labs (Educational curriculum technology that can be used with no or limited Internet connectivity and unstable power supply, for under USD2/child/month
(2) Dr Alex Lin – Head of SGInnovate, DBS BusinessClass Advisor
(3) Gillian Tee – Co-founder of Homage (Like a jobsearch site, but this is to specifically connect paid care-workers with primary caregivers and loved seniors)
(4) David Pong – Co-founder of WateROAM (Water filtration solutions for quick access to clean drinking water in diasaster-hit locations)


The key takeaways from the social enterprising discussion include:
  • Don't be afraid to start the journey or to experiment.
  • Focus on the problem, then think of products that can impact the lives of people.
  • Surround yourself with people who believe in you and your cause.
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DBS believes that businesses can be a force for good – By creating an impact beyond their core businesses and giving back to the communities. And this is why the DBS Foundation was established at a tune of 50 million dollars in 2014, to support the social enterprise ecosystems, at every stage of their journey to ensure sustainability, profitability and social impact.


The social enterprising spirit is certainly commendable as it brings forth a positive impact and hope for the people and the society. In the midst of our busy lives, we must never forget to give back to the society whenever and whatever we can. Afterall, like what Julia Fletcher wrote in her poem 'Little Things' ---  Little drops of water, little grains of sand, make the mighty ocean and a pleasant land.


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Event goodie bag
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Catch the full mini-series below: 




International Women's Day - Be Bold For Change

Observed on 08 March annually, International Women’s Day (IWD) celebrates womanhood, and the progress of women being recognised for their significant contributions and achievements in terms of political, cultural, economic and social.


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At the same time, IWD 2017 brings awareness of the importance of gender parity, of women being able to play a pivotal part in shaping the society and economies, to execute the equal freedom and rights that in some cases - Only men have access to. Afterall, like what the previous First Lady Michelle Obama (whom I admired a lot) mentioned, "There is no limit to what we, as women, can accomplish”.


As much as there is a call for gender equality in the current society, there is no denial that there is certainly vast improvements of women’s rights and freedom as compared to the early 1900s. Fast forward to the current age, more women have gotten the rights to vote and experiencing less job discrimination over the past century. But more is to done – To empower women and bring forth hope to the misrepresented. 


This year’s IWD theme is “Be Bold For Change”, to establish equal freedom and rights to women, like what men got to have all along, especially in workplaces. With the changing world of work where there are more women in the workforce than before, there is much to do to reduce this  imparity and injustice faced by women at their workplace – Such as gender pay gap, job opportunities, suggestions not taken seriously, etc. (#beboldforchange)


One example is the recent case by Susan Fowler, a female engineer who worked in Uber – She, along with other female engineer colleagues as claimed by her, faced workplace sexual harassment and sexism. Most left on their own accord, but it means a loss of talent in the company, in the industry or even for the better good of the society. I should not but cannot help to assume that there are many similar situations happening in other companies around the world.


Another example is Yours Truly. As a Sales Account Manager working in an industry that is of (1) male-dominated and (2) engineering field, it was challenging but fulfilling to prove that I, who may be in dresses and high heels, can do as well, or even better, than the male counterparts. There may be some apprehensions by new customers but to gain their trust and business was rewarding. Or that when I tell people I meet for the first time that I am doing sales, they would ask me, in the beauty industry? In a bank? Was it sexism that I encountered? :-/


Some companies are known for their gender diversity practices, while it was reported that more than 85% of FAs on Wall Street are men and 25% of listed companies on Russell 3,000 Index have no female board of directors. Despite that, it is certainly interesting to know that it is the companies that are more gender-balanced which perform better.


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Credits: State Street ('Fearless Girl' staring at charging bull,
 to encourage more companies to have more gender diversity)


Other than equality in workplaces, I feel that there is more to advocate on and empower women with - Such as healthcare, education and a safe place free of domestic violence. Education is denied for females in some families, communities, but with it, this can change the course of a woman's life, and eventually the society.


A study showed that in US, women account for a majority of college graduates and Fortune 500 entry-level employees but this proportion declines at each executive career stage. Other than due to the possibility of gender imbalance, it may just because some women chose to take a back seat in their career, giving up what they could achieve at work to care for their families. And these stay-at-home-mums are those to be admired.


Over in US, many ladies are participating in “A Day Without A Woman” by taking a day off from work or home roles, avoid shopping (except to small, women- and minority-owned businesses) and wear red (to signify love and sacrifice). As much as it is to highlight that women's presence is not to be taken for granted and how women contributes to the socio-economic system, this strike will affect many businesses and individuals on this day, in my opinion. Is it necessary to be part of the strike? Imagine schools have to be closed as female teachers go on strike. The ones being affected are the schoolchildren! Voicing out for gender parity and to highlight women receiving lower wages, discrimination vulnerabilities, sexual harassment and job security need not go to such an extent.




With that, everyone has a part to play in enabling a change to society's mindset and business practices when it comes to women. But as mentioned by Malala Yousafzai, "We cannot all succeed when half of us are held back" (in recognising the importance of equality and full humanity of women and men). Before I end, wishing all ladies a Happy International Women's Day. May we find love and acceptance in who we are and strength in all the things we do! 


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